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Yale Study: A Few Extra Words Can Make a Major Difference for 401k Investors One of the biggest faorcts in achieving retirement comfort is to invest early and often in a retirement plan. This suggests 401k plan sponsors should adopt policies and procedures which encourage such behavior on the part of their employees. A Yale study released earlier this year suggests nudging employees towards such self-serving actions might be as simple as adding a few words to their quarterly report. Source: Fiduciarynews.com


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  • I'm a writer for the New Yorker magazine, and the author of four books, "The Tipping Point: How Little Things Make a Big Difference", "Blink: The Power of Thinking Without Thinking" and "Outliers: The Story of Success." My latest book, "What the Dog Saw" is a compilation of stories published in The New Yorker. I was born in England, and raised in southwestern Ontario in Canada. Now I live in New York City.

    My great claim to fame is that I'm from the town where they invented the BlackBerry. My family also believes (with some justification) that we are distantly related to Colin Powell. I invite you to look closely at the photograph above and draw your own conclusions.

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  • What the Dog Saw

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    Tipping Point

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